In 2019, Rutherford and Meyer began their journey into discovering a sustainable ingredient for a range of crackers. One of our employees was a big fan of brewing beer and suggested we look into this process for an ingredient. This is when we found Spent Brewers Grain - our hero ingredient. This grain is full of fibre, protein and naturally sugar-free pairing perfectly with our 100% natural ingredients. From here we found a local Upper Hutt brewery to rescue and repurpose their spent brewers grain into our products. Realising this ingredient helps the environment by minimising waste and reducing the reliance on new product creation - Upcycled Grain Project was born to continue this work.